We deliver measurable consumer engagements in your locations.

We help you attract and measure Where, Why, and How people interact with your brand.

Working together to define the Store of the Future

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Does Size Really Matter?

September 16, 2014

Does size really matter? Yes. Yes it does. As the bricks and mortar retail segment continues its attempt to remain relevant in terms of the physical location through the use of technology to improve the customer experience, size matters. But not how you might think. Retailers today are fighting a force called erosion. That force […]

Measuring In-Location Customer Experience

August 19, 2014

We’ve all heard it said…’you can’t manage what you don’t measure.’  In addition, it’s clear you can’t measure what you don’t know is happening.  And if you don’t know what’s happening, how on earth can you manage the outcome?  It’s a vicious circle of speculation, unknown circumstance and surprising results. Over the last decade, we […]

In-Location Shopping: Smartphone or Tablet Kiosk?

August 5, 2014

As physical retailers, and the brands available within them, grapple with the challenge of remaining relevant compared to online, a complex set of questions occur and subsequent analysis takes place. There are many issues and aspects to deal with, including physical store design, location, inventory management, staffing, product mix, etc. But one key area retailers are also looking […]

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